Course Outline
Introduction
Understanding the Product Management Framework
Product Management Success Factors
Identifying and Managing Stakeholder Expectations
Forecasting Sales and Revenues
Developing Financials for the Business Case
Value Engineering Products to the Market Price Points
Developing Strategies for Pricing
Establishing Quality Criteria and Management
Understanding the Agile Delivery Triangle
Types of Project Lifecycle
Understanding the Agile Process and Planning Techniques
Using Burndown Charts for Delivery Control
Summary and Next Steps
Requirements
- Basic understanding of product management concepts
- Familiarity with Agile methodologies
Audience
- Marketing executives
- Brand managers
Testimonials (5)
workshops, practical cases
Joanna Nowak - LKQ Polska Sp. z o. o.
Course - Introduction to Agile Testing
The practicing part is a big part which is not very common, and this makes this training just perfect.
Tanczos Gergo - Thermo Fisher Scientific
Course - Agile Project Management
Trainer is very knowledgeable on the subject and able to provide real world examples through his experience.
Nouf
Course - Agile Software Testing with Continuous Integration
I really enjoyed this training! As much interactive as it could be given current virtual set up. Very structured and clear way of sharing the knowledge! It definitely feels that the trainer has an extensive expertise in working in SAFE. I'd recommend this trainer a lot!
Joanna Kulpa - EY GLOBAL SERVICES (POLAND) SP Z O O
Course - SAFe® Product Owner/Product Manager with POPM Cerification
Real-world examples cited in various discussed scenarios, tackling difficult topics, and finding solutions tailored to the organization, rather than just textbook theory.
Karolina Wojtczak - SOGECAP S.A. ODDZIAL W POLSCE
Course - Managing Projects using Waterfall and Agile Techniques
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